{"id":138,"date":"2007-03-10T20:57:24","date_gmt":"2007-03-10T10:57:24","guid":{"rendered":"https:\/\/eisabainyo.net\/weblog\/2007\/03\/10\/what-is-ctr-in-google-adsense\/"},"modified":"2010-02-26T14:19:11","modified_gmt":"2010-02-26T04:19:11","slug":"what-is-ctr-in-google-adsense","status":"publish","type":"post","link":"https:\/\/eisabainyo.net\/weblog\/2007\/03\/10\/what-is-ctr-in-google-adsense\/","title":{"rendered":"What is CTR in google adsense?"},"content":{"rendered":"<p>I was asked the following question this morning by an adsense publisher and I thought some of you might also find it useful so I am sharing it here.  <\/p>\n<p><strong>Question: What's CTR and how do I read it? <\/strong><\/p>\n<p>CTR stands for clickthrough rate, and in the simplest form,  it is the number of clicks an ad receives divided by the number of times the ad, ad unit, or page is viewed.  In other words, it is the percentage of how many clicks an ad received (based on how many views it received).<\/p>\n<p>Therefore, the higher the CTR is, the better the performance is (ie: a larger number of clicks an ad\/ad unit receives).   <\/p>\n<h3>Books on making money with Google Adsense<\/h3>\n<div class=\"book\">\n<a href=\"http:\/\/www.amazon.com\/gp\/product\/1933596708?ie=UTF8&tag=eisabainyonet-20&linkCode=as2&camp=1789&creative=390957&creativeASIN=1933596708\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/eisabainyo.net\/weblog\/wp-content\/uploads\/2007\/03\/the-adsense-code.jpg\" alt=\"\" title=\"The AdSense Code: What Google Never Told You About Making Money with AdSense\" width=\"90\" height=\"136\" class=\"alignnone size-full wp-image-1101\" \/><span>The AdSense Code: What Google Never Told You About Making Money with AdSense<\/span><\/a><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.assoc-amazon.com\/e\/ir?t=eisabainyonet-20&l=as2&o=1&a=1933596708\" width=\"1\" height=\"1\" border=\"0\" alt=\"\" style=\"border:none !important; margin:0px !important;\" \/>\n<\/div>\n<div class=\"book\">\n<a href=\"http:\/\/www.amazon.com\/gp\/product\/0596101082?ie=UTF8&tag=eisabainyonet-20&linkCode=as2&camp=1789&creative=390957&creativeASIN=0596101082\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/eisabainyo.net\/weblog\/wp-content\/uploads\/2007\/03\/google-advertising-tools.jpg\" alt=\"\" title=\"Google Advertising Tools: Cashing in with Adsense, Adwords, and the Google APIs\" width=\"90\" height=\"118\" class=\"alignnone size-full wp-image-1102\" \/><span>Google Advertising Tools: Cashing in with Adsense, Adwords, and the Google APIs<\/span><\/a><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.assoc-amazon.com\/e\/ir?t=eisabainyonet-20&l=as2&o=1&a=0596101082\" width=\"1\" height=\"1\" border=\"0\" alt=\"\" style=\"border:none !important; margin:0px !important;\" \/>\n<\/div>\n<div class=\"book\">\n<a href=\"http:\/\/www.amazon.com\/gp\/product\/0321321146?ie=UTF8&tag=eisabainyonet-20&linkCode=as2&camp=1789&creative=390957&creativeASIN=0321321146\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/eisabainyo.net\/weblog\/wp-content\/uploads\/2007\/03\/make-easy-money-google.jpg\" alt=\"\" title=\"Make Easy Money with Google: Using the AdSense Advertising Program\" width=\"90\" height=\"115\" class=\"alignnone size-full wp-image-1103\" \/><span>Make Easy Money with Google: Using the AdSense Advertising Program<\/span><\/a><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.assoc-amazon.com\/e\/ir?t=eisabainyonet-20&l=as2&o=1&a=0321321146\" width=\"1\" height=\"1\" border=\"0\" alt=\"\" style=\"border:none !important; margin:0px !important;\" \/>\n<\/div>\n<p>[tags]ctr, clickthrough rate, google, adsense, adword[\/tags]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I was asked the following question this morning by an adsense publisher and I thought<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-138","post","type-post","status-publish","format-standard","hentry","category-google"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is CTR in google adsense? 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